In these days, I want to buy some cup noodles and restore them for emergency uses. While I was deciding which brand of cup noodles tastes better, I watched a commercial that made by a Japanese cup noodle company called Nissin. The name of this commercial is Samurai in Brazil.
In this commercial, the first scene is a man who wears samurai armor and walk on the street of Brazil. According to this title we could guess that this commercial is going to be played on Brazil TV channels. When he walked to a playground, he asks the kids there to pass the soccer ball to him. In this scene I realize the ad maker wants to make a subconscious feeling to people that this is a collision of Japanese culture and Brazil culture. And the representatives of each culture are Samurai and Soccer. When the kid passes the ball to the samurai, he plays football freestyle and impresses both the kids and audiences. This scene means the combination of two culture, it changes the minds of the audiences that Samurai can play football, too. The skilled freestyle stunned everyone in the upcoming scenes and they all cheer up for the samurai. I can even see a girl kisses him when he took off his helmet.
Those scenes in this commercial presented a harmony between Japanese culture and Brazil culture, that may make audience have this subconscious feeling: if I eat this cup noodle, I can play soccer as well as he did. As a TV commercial, it can present more information to people who watch it, and it can even increase the curiosity of audiences by showing them the Samurai or the title. And I finally decided to buy some Nissin cup noodles for myself:)
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